I believe that one of the key strategies for solving consumer problems is to turn them into opportunities for innovation. For example, companies can use feedback and complaints as a basis for creating new products and improving existing services. By approaching Consumer Issues creatively, it is possible not only to solve shortcomings, but also to set trends in the market. Instead of simply coping with problems, let’s try to get ahead of them and use them as a catalyst for change! How about making problems part of the innovation process?